NATAS Professional & Life Members will receive an email Ballot to vote for up to 12 of the 19 candidates for the NATAS SF/NorCal Board of Governors to serve from July 1, 2024 to June 30, 2026.
Ballots must be returned by Wednesday, May 29, 2024.
Each candidate has submitted a bio and headshot to help you vote.
VOTE FOR UP TO 12 CANDIDATES
Roger J. Chiang (Incumbent)
Executive Director of Content Production and Senior Television Producer, KQED
For more than 25 years, decorated producer and executive Roger Chiang has played significant behind-the- scenes roles for award-winning television, digital content and film.
Currently, Roger is the Executive Director of Content Production at KQED, the Bay Area’s PBS and NPR member station where he manages award-winning television and digital productions, including Emmy winners “KQED Newsroom,” “Deep Look,” “Check, Please! Bay Area” and others.
Prior to joining KQED, Roger served as the Executive In Charge of Production for the legendary TV series “America’s Most Wanted,” which was concurrently co-produced for both FOX and Lifetime networks. Under Roger’s stewardship, AMW was celebrated by four consecutive U.S. Presidents and host John Walsh received the prestigious Governor’s Award from the Academy of Television Arts and Sciences. Roger is most proud that his work led to the direct capture of dozens of fugitives, but mostly helped crime victims receive some semblance of justice. Roger has received praise and awards from the U.S. Coast Guard, Federal Bureau of Investigation (FBI), U.S. Marshals Service and other organizations.
Roger has also consulted for CNN, developed and sold the television series “The Hunt” to CNN, collaborated with several production companies on scripted crime series for network television and Netflix, developed a reality TV pilot for Oxygen, co-produced independent films and worked with acclaimed film director Ivan Reitman.
Roger’s production management experience actually began with The White House and Clinton/Gore ’96 Re- Election Campaign where he served as Deputy Director of Presidential Advance for President Bill Clinton.
In his spare time, Roger has volunteered with San Francisco-based mentoring organizations, and previously served as an Advisory Member of the National Center for Missing and Exploited Children and Board Member for the University of California Santa Barbara Alumni Association.
Roger lives in Oakland, California.
Priya David Clemens (Incumbent)
Former Anchor & Reporter, KQED, KTVU, CBS Network News
Founder, Bridge Media Company
Hello, fellow NATAS members! My name is Priya David Clemens, and I am a longtime journalist and communications professional.
Over the past three years, I have had the honor of serving as a NATAS Governor in various capacities. I chair the Nominating Committee for new board members, serve on the HR Committee, support our galas, and served as a VP of the Awards Committee.
News has been a significant part of my life. Until last year, I hosted KQED Newsroom on the PBS station in San Francisco. Nationally, I’ve been a correspondent and anchor for CBS Network News, and many years earlier, I was an embedded reporter traveling with VP Dick Cheney for NBC Network News and MSNBC. I’ve also worked as a reporter and producer for KTVU, KOIN, WVTM, KKFX, and the Orange County News Channel.
I have also spent time on the other side of the camera. Currently, I am the Communications Director for the Waverley Street Foundation, a climate change philanthropy. Previously, I served as the Public Affairs Director for the iconic Golden Gate Bridge. Additionally, I founded Bridge Media Company, a media consultancy, and launched Seasons Productions, which created video content for government, non-profit, and corporate clients.
I would be honored to continue serving as a NATAS Governor, giving back to our amazing broadcast, communications, and storytelling community.
Emily Erwin
Lifestyle Host/Reporter, Central Valley Today, KSEE 24
Emily Erwin is the host of Central Valley Today, KSEE24’s daily lifestyle show. The lifestyle show is an hour-long program airing Monday through Friday. She interviews local businesses, leaders and changemakers. Emily is also the host of several local broadcast specials throughout the year. She joined the station in 2020.
Emily began her on-air broadcasting career as an Investigative Reporter and fill-in Anchor for KBAK/KBFX in Bakersfield. She covered presidential visits, the 2019 Ridgecrest earthquake, numerous consumer investigations and major court cases.
Emily is also a faculty member and lecturer at Fresno State. She teaches Media Writing and Media Production.
Before making a career move back into local television, Emily was a creative media producer for Stanford University. She created educational videos, online courses and other pieces of media for faculty and staff. While working and living in the Bay Area, Emily was also a lecturer at San Francisco State, where she taught Reporting for Television and Introduction to Studio Production.
Emily has also worked for FoxSports West, FoxSports Arizona, KPHO and was a media specialist for a television/broadcast services company called Digital Generation.
Emily has a B.A. in journalism from Arizona State and an M.A. in broadcasting from San Francisco State.
Emily is an active member of the Junior League of Fresno, an avid golfer and a self-proclaimed “foodie.”
Vern Glenn (Incumbent)
Sports Director, KPIX 5
Silver Circle Class of 2020
Vern Glenn is the Sports Director at KPIX 5. He joined KPIX 5/KBCW TV 44 Cable 12 in June of 2012 as weekend Sports Anchor/weekday sports reporter & MMJ. Since 2012, Vern has picked up five Emmy® Awards in the last six years for Best Sportscaster. In October 2020, Vern was inducted into the SF/NorCal Silver Circle Hall of Fame.
Vern had previously been at KRON 4 News since 1990. While at KRON, Vern was tagged with the nickname “Mr. Involvement” for literally throwing himself in the middle of his feature stories. His memorable stories include bungee jumping, skydiving, bull riding, boxing, pro football and a dirt bike crash. Among his personal assignments was reporting from the 2000 Summer Olympic Games in Sydney, Australia.
From a shoot-out with Chris Mullin to becoming a human target playing for the Cal football team and the 49ers, “Mr. Involvement” has created a niche in the market. Vern brings that same type of energy to the KPIX news set. John Marvel, then of the Contra Costa Times wrote, “Mr. Involvement series is the best feature on TV.”
Vern was part of the KNBR Radio Morning show in 1998 and drops in now and then as a guest on 95.7 The Game. Vern also worked at WBAL-TV in Baltimore. Maryland, as weekend sports anchor and sports reporter from 1987 to 1990. Prior, he was sports anchor, sports reporter and photographer for WXEX-TV, now WRIC, in Richmond, Virginia, from 1985 to 1987.
An Eagle Scout and a graduate of the University of Virginia, Vern lives in Marin with his wife Nicole and three sons.
Liz González
Anchor/Reporter, KMPH Fox 26
Hello, my name is Liz González. I am an anchor and reporter at KMPH Fox26 in Fresno.
For nearly 20 years, I’ve worked in newsrooms both in English and in Spanish in Fresno (KMPH, KSEE and KFTV) and El Paso (KVIA)—but Fresno is my home.
In that time, I’ve seen how our industry has changed, as newsrooms try to do more with fewer people – and how this has discouraged some from pursuing these jobs that are so crucial to democracy.
I’m excited to contribute to the NATAS Board of Governors by encouraging new ideas to inspire our college students to follow through on their calling – and champion our younger members to stay the course of giving a voice to the voiceless and championing accountability.
I’d appreciate your consideration and would be honored to support our colleagues.
Roberta Gonzales
Meteorologist, KTVU fOX 2
Founder, Roberta Gonzales Productions
Silver Circle Class of 2014
Roberta Gonzales, former Weather Anchor for CBS 5 Eyewitness News, embarked on a new journey after 23 years with the network, establishing Roberta Gonzales Productions. Her company focuses on crafting high-quality commercials for clients across digital platforms, television, and radio. Additionally, Roberta is a Meteorologist at KTVU FOX 2. A California native, Gonzales boasts an impressive accolade collection, including seven Emmy® Awards, eighteen Associated Press Awards for “Best Weathercaster,” and four American Women in Radio and Television Best Weathercaster Awards.
Recognized for her outstanding contributions, she was inducted into the National Academy of Television Arts & Sciences Silver Circle Hall of Fame in 2014 and received the CEDAW Women’s Human Rights Award in 2019. Beyond her professional success, Gonzales has been an active volunteer, earning accolades from organizations like the American Cancer Society and the National Humane Society. Notably, she was selected as an official torch bearer for the 2002 Olympics.
Engaged in various philanthropic efforts, she has served on boards for the March of Dimes, American Lung Association, and American Diabetes Association. Outside her busy schedule, Gonzales is a dedicated runner, having participated in over 30 marathons, triathlons, and Ironman competitions across fivecountries. Roberta holds a SAG-AFTRA membership since 1986, working in television across various cities. Additionally, she serves as a Eucharistic Minister, Lector and Faith Formation Teacher for the Catholic Community of Pleasanton.
Anser Hassan
Reporter, ABC7 KGO-TV
As a long-time member, I am excited to finally seek election to the NATAS Board. Currently, I am a reporter at ABC7/KGO-TV in San Francisco.
As journalists, part of our job is to seek out as many sides to a news issue as possible. That diversity of perspective and thought is a critical component in enhancing storytelling and helping our audience make informed decisions or be well-informed of what is happening in their communities. I am committed to making sure those underrepresented voices are being heard. If elected to the NATAS Board, I would work towards keeping these issues at the forefront of our work.
My journalism career began in Pleasanton, for the now defunct CTV30, covering the (Bay Area) Tri-Valley cities of San Ramon, Dublin, Livermore and Pleasanton. A prestigious, peer-nominated New York Times Minority Trainee opportunity took me to the Midwest to work in the Quad Cities region, reporting from both Illinois and Iowa. I also had the incredible opportunity (although brief) to serve as a national correspondent for the Black News Channel, until it went bankrupt in 2022.
I completed my undergraduate degrees, with honors, from San Francisco State University. My first degree is in TV-Radio News. My second degree is in International Relations, with a Middle East regional concentration, and an emphasis on Islamic political movements and Islamic feminism. My master’s degree is in Comparative Political Economy from the London School of Economics. I studied/speak seven languages: Urdu, English, Saraiki, Punjabi, French, Hindi and Arabic.
I am an avid traveler having been to 107 countries.
My work has earned me several awards including an Emmy® in 2021 for breaking new. As well as national awards from the Radio Television and Digital News Association and the National Press Foundation for my coverage of the American-Muslim community. I have also been involved in programs to train foreign journalists; most recently in conjunction with the United States State Department, and another with the Media Diversity Institute in London.
I hope to bring all attributes to help strengthen the NATAS mission.
Amanda Jones
Producer/Director, Pixar Animation Studios
Amanda Deering Jones is the director of the short film, Little Mother Lies, based on the feature film Mother Lies. She is also the Producer of the Academy Award nominated, animated short film Borrowed Time. She has over 20 years of experience working with Dreamworks Animation, Blue Sky Studios, and currently at Pixar. Her recent projects include Incredibles 2, Toy Story 4, Dug Days, and the first full-length series from Pixar, Win or Lose. She is also currently in various stages of development on several live-action feature films and television series. Raised in Ohio and Florida, Amanda earned a degree in Theatre from Graceland University in Lamoni, IA. Her career began in Cooperstown, NY as House Manager at Glimmerglass Opera before transitioning to film. Amanda loves to sing and has performed in choirs at Carnegie Hall and Lincoln Center. She’s a zero-waste advocate and a published writer for the Producer’s Guild Magazine, “Going Green — Animated about the Environment: Pixar’s Sustained Effort to Go Green.” She is an active member of the Producers Guild of America, Women in Film and Women in Animation.
Victor Keys
Video Producer, Golden State Warriors Studio
Victor Keys is a 3x regional Emmy® Award-winning producer. He is in his 7th season with the Golden State Warriors, where he assists with video production for Warriors Studio. He also did a stint as a video editor for the NFL in Los Angeles. Victor graduated with a BA in Broadcast Journalism and Mass Communications from the Walter Cronkite School of Journalism at Arizona State University.
He was born in Hayward, California, raised in metro Atlanta, and is currently a proud San Francisco resident. Victor has a passion for sports, hip-hop and social equity, and regularly finds himself expressing his creativity at the intersection of all three.
Paula Marcheschi (Incumbent)
Creative Director, ABC7 KGO
Silver Circle Class of 2023
As a Bay Area native, I grew up watching ABC7, but never expected to spend my nearly 30-year career at KGO-TV. In all that time, I’ve never been bored… because as the TV business evolves, so do I.
I started out as an intern in Programming, learned to edit, and then I was hooked! After gathering experience in nearly every department from News (writer/editor/media manager) to Marketing and even a quick stint in Accounting, I currently serve as the station’s Creative Director. For my efforts, I’ve won eight Emmy® awards (and lost about the same). I feel my background in both News and Branding gives me a valuable, diverse perspective to pass along to the next generation of journalists.
Joyce Mitchell (Incumbent)
Owner, Producer, 4U Productions
Silver Circle Class of 2010
Governors’ Service Medallion 2015
Governors’ Award 2017
Passion drives Joyce Mitchell. Couple that with more than 50 years as a professional journalist and Mitchell strives to produce memorable television that helps to make this world a better place.
She has seven regional Emmy® Awards for her documentary work and received the prestigious Governors’ Award in 2017 from the National Academy of Television Arts and Sciences (NATAS) San Francisco/Northern California. The Governors’ Award is the highest award a Chapter of the television academy can bestow.
She’s also an AIDS Activist and President of Sacramento’s Capital City AIDS Fund (CCAF), providing much-needed support to people infected and affected by HIV. Mitchell also blogs for POZ Magazine, a national publication dedicated to education about HIV/AIDS.
Mitchell began her television career in 1975 at Sacramento’s KCRA-TV where she produced the 11 o’clock news for 13 years. She also worked a decade at CBS 13 as Special Projects Producer and two years at PBS KVIE TV.
Mitchell owns 4 U Productions/TV Rebels with A Cause.She’s produced hundreds of programs including more than 75 documentaries, dozens of town halls, a Gubernatorial Debate with former Governor Jerry Brown, and a 4-hour Emmy Awards virtual streaming program.
Her first professional job as a journalist was as Capitol Correspondent in 1972. Mitchell was the youngest member of the Capitol Press Corps and one of two women. Mitchell has a BA in Government-Journalism and an MA in Communication Studies. She also worked as adjunct faculty teaching Writing for Television at Sacramento State University for 16 years.
Michael Moya
Photography Instructor, Laney College
Owner/Photographer, Moya fotografx
Governors’ Service Medallion 2020
Utilizing 35 years of photography experience, Michael Moya has crafted his style of photographic interpretation through light. Starting as a traditional photographer Michael has developed his skills in both digital and film mediums, building his reputation and recognition in the industry as a Lighting Specialist.
Opening in 1985 one of the only black and white photographic labs and studios in Oakland. Moya fotografx concentrated on the corporate and commercial media. His partial client’s list includes: Safeway, Pacific Telesis, United Parcel Service, Kaiser Permanente, YMCA, AT&T, Southwest Airlines, KBLX Radio, Ruder Finn & Switzer, Contra Costa Bar Association, Easter Seals, and Millers Brewery.
From 1992 to1998 Michael was on the Oakland High School’s Arts Magnate Program Advisory Committee. He developed their first apprenticeship program involving graduate students. The student’s contributed vastly to the technical staff at Moyafotografx. Michael also worked in alliance with Laney College, training and interning Laney’s premier photography students.
In 2008 Michael was hired as instructor of record to develop and teach the Professional Photography Program at Laney College. As a vocational program Michael’s curriculum is based on lighting and camera capture. Currently, Michael along with the collaboration of Laney’s Media department teaches HDSLR workflow for cinema & still photographers. Using the movie capabilities of the DSLR camera based on camera capture and lighting.
Michael was on the board of governors for the National Academy of Television Arts & Science in 2015 and has stayed active as a volunteer photographer. Michael also was the Membership chairperson for NATAS as an active board member. He continues to volunteer his services as Director of Photography for the NATAS Emmy® and Gold & Silver Awards events.
Justin O’Kelly
Director of Executive Communications, Freshworks
Hello! I would be honored to serve on the NATAS Board of Governors, to help advance its mission in the arts and sciences of the television industry. With over a decade and a half’s experience as a broadcast journalist, including in the Bay Area, and two decades in communications, I believe my blend of careers will be helpful for the board.
As a journalist, I got my start with the BBC and worked my way from local radio and TV (still my first love), through national and international roles, ultimately producing BBC World News TV. After moving to CNN International, I specialized in producing business shows from London and Atlanta. Later on, I produced CBS Bay Area morning, lunch and late evening news in San Francisco.
My communications career has spanned a wide range of industries from video games to logistics, biotech to publishing and now the customer and employee support industries that are among the first to put generative AI to work.
In recent years I’ve been able to share some of my career lessons as a guest lecturer at institutions including New York University and Richmond American University London. I also try to pay it forward by coaching other broadcast professionals who are considering making the move into communications.
David Patterson
Managing Editor, KITV Island News
David Patterson is a 2-time NATAS Emmy® award-winning news producer. He’s currently the KITV Island News managing editor. Recently, David served as the communications manager for the Institute of Human Services, Hawaii’s largest homeless agency. Prior to that job, David was KHON News’ assignment manager for more than 3 years. He has also worked for Hawaii News Now and a few advertising/PR agencies.
David taught college media communications courses while he was the men’s college basketball coach at his alma mater, Principia College in Illinois, from 2008-11. In addition to his marketing and journalism experience, he is a certified fitness trainer.
David has lived in Hawaii since 1991. He is most proud of the fact that he has four amazing children and five adorable grandchildren.
He was born and raised in the San Francisco Bay Area. He’s the grandson of David Sacks, a NATAS award-winner and former General Manager of KGO TV. One thing you may not know about David, although he’s not an actor, if you don’t blink you will find him in an episode in the second season of LOST – Season 1 / Episode 22.
Claire Reilly
Video Host/Producer, Axios
Claire Reilly is an award-winning producer, video host and journalist, currently covering news and culture for Axios San Francisco. Her journalism career spans more than a decade across Australia and the US, covering breaking news, culture, technology, science and space exploration. After beginning her career in trade journalism, she joined the Australian offices of CNET, covering the global technology and policy space and hosting the weekly CNET series “Watch This Space.” Her work included award-winning coverage of refugee detention policy, cutting edge climate research on the Great Barrier Reef and tech access in the remote Australian desert.
In 2020, she relocated to San Francisco to join CNET’s US team. There, she led video coverage on space, science, robotics and futurism, including as a host on CNET’s flagship show “What the Future”. She wrote and hosted the limited docu-series “Hacking the Apocalypse,” reporting in underground missile bunkers, at rocket launches and from a tsunami escape pod in the middle of the Puget Sound. The series earned her the 2021 Webby Award for Best Web Personality and Host. She also wrote, produced and hosted the Webby Award-nominated podcast “Making Space: The Female Frontier” spotlighting the history of women in space exploration. Her work has picked up multiple international awards including Telly Awards for writing and video hosting, a silver W3 award for best online host and the Australian IT Journalism Award for best journalist.
She has appeared as a commentator across multiple international broadcast outlets, including CBS, ABC, Al Jazeera, the Australian Broadcasting Commission, Australia Network in the Asia Pacific) and SBS (Australia). She is a passionate advocate for women in journalism, particularly in technology, and an ambassador for global perspectives in US media.
Jesse Rogala
Multimedia Editor, San Francisco Standard
Jesse Rogala is an award-winning producer, writer, and cinematographer with a diverse background creating compelling video journalistic content and short-form documentaries. Jesse specializes in developing and producing serialized content, collaborating with high-profile clients and subjects, and stewarding every aspect of video production from inception to distribution.
Jesse is currently one of the founding staff members and the Multimedia Editor at The San Francisco Standard, a digital newsroom in San Francisco, where he produces and develops enterprise video features and series and The Standard’s expanding slate of multimedia projects. Jesse’s work at The Standard focuses on integrating multimedia experiences and social media into news reporting to reach a broader audience as a contrast to institutional newsrooms that currently serve the city. Jesse also manages the media partnership with ABC7/KGO-TV to produce twice-weekly live segments featuring the Standard’s reporting.
Before his time at The Standard, Jesse was a Field Video Producer for Fortune Magazine, where he traveled the country to create short-form documentary content for feature articles while also researching and producing independent videos for the site. Jesse was also the showrunner for “On Leading with Susie Gharib,” where he interviewed some of the Fortune 500 top CEOs and leaders.
Jesse’s video work has received awards from the San Francisco Press Club, Editor and Publisher Magazine, and was nominated for a 2022 Online News Association award. Jesse was also previously featured on Fortune’s “Most Memorable Interviews This Decade.”
Terri Russell (Incumbent)
Reporter, KOLO-TV
Governors’ Service Medallion 2005
Terri is unique to the Northern Nevada area as she is a native of Reno.
She began her broadcasting career as an associate director for KTVN in Reno. Given a chance to advance by then-news director Ed Pearce, Terri steadily rose through the ranks and became a producer, general assignment reporter, medical reporter, and fill-in anchor.
Terri moved to Las Vegas and produced and reported a medical segment, which aired seven days a week on KVBC. She then moved into a writing position at KPTV in Portland, Oregon and a year later became an anchor/reporter at KTCI in Vancouver, Washington.In 1997, Terri moved back home to be closer to family. She is currently a general assignment reporter with KOLO, Monday through Friday at the 4:00/ 5:00/6:30/11:00 newscasts.
Terri has received numerous awards and accolades, including an Emmy award for a series of reports on organ transplantation called “The Silent Heroes.” She also was part of the Emmy winning newscast in 2020 covering a fatal avalanche at Alpine Meadows Ski Resort.She’s been recognized 13 times with Emmy nominations.
She has won various honors from the Associated Press, the Radio & Television News Directors Association, and the Edward R. Murrow Awards. She won a regional Edward R. Murrow award in 2023 for outstanding writing for her story, “Who was Naomi Irion?” In 2016, “The Other Side of the Fence” won best news story at the Equine Film Festival in New York City. She is also in the Nevada Broadcasters Hall of Fame.
Terri feels an obligation to support and represent the Reno area, and small markets on this board as she believes they differ from large markets and should be appreciated. The challenges smaller news departments face includes fewer resources, smaller staff, and various skill levels. Yet the stations still produce pertinent, compelling, and relevant information to our market audiences.
Dave Santina
Director of Local Content, PBS Reno
I’m a longtime NATAS member, but would like to be more engaged with the workings of the organization. I’m currently Director of Local Content at PBS Reno, overseeing the station’s nationally recognized content, and I can contribute from a perspective born from producing a large amount of content in not only a smaller market station, but a not-for-profit organization as well. Beyond that, I’d like to represent the people who began in a broadcast (pre-digital) generation who desire continuing professional development, to better master and incorporate digital content distribution into production workflows.
I have over 30 years of experience in broadcast production, serving either behind or in front of the camera as Executive Producer, Producer, Director or Host for many locally and nationally distributed productions. Having been on both sides of the camera and microphone may be of value to the board. My documentary work earned an Emmy nomination for PBS Reno in 2011 and over the years I’ve contributed in various capacities to productions with ESPN, the University of Nevada Athletic Department, and FLF Films among others.
I am an alumnus of the Walter Cronkite School of Journalism and Telecommunication at Arizona State University and currently serve as a member of AIVA (The Academy of Interactive & Visual Arts).
Beth Tribolet
Former Senior Producer ABC Network News, Law and Justice Unit
Founder, Reel True Stories
I am an award-winning network investigative TV news producer and media consultant who develops non-fiction narratives into books, episodic television programs, feature films and documentaries.
Throughout my career, I have focused on stories that advance justice for the underserved and that hold powerful individuals, government and corporations accountable. At ABC News, I managed the Law & Justice Unit, a team of lawyers and producers that reported on major legal cases and exposed injustices in the legal system, government and corporations.
I would be honored to serve as a NATAS Governor. I would see it as an opportunity to protect journalists and to safeguard our critical role as the Fourth Estate.
As a media consultant, I have guided clients through the thickets of media in ways that are designed to influence public policy debate, challenge accepted norms, and build positive perceptions. My clients include a US Congressman, a commonwealth attorney, a mayoral candidate, lawyers and non-profits. Since 2010, I have advanced my clients’ interests by means that include on-camera interviews, placement in print and on broadcast news, as well as book and television contracts.
I have won two national Emmy® Awards and a Sundance New Producers Fellowship. I was part of a team that won DuPont and Emmy® awards for a weeklong series on the Israeli-Palestinian conflict for Nightline. I have a B.A. in history from Harvard-Radcliffe College, and an M.F.A. in film producing from Columbia University.
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VOTE FOR UP TO 12 CANDIDATES
Please return your Ballot by Wednesday, May 29th
Thank you!